Target Lists

Yes, both static and dynamic lists are available across all Pronnel pricing plans. This ensures that every user, regardless of their plan, can leverage these powerful segmentation tools to enhance their marketing and communication strategies.

Utilizing the List Feature for birthday offers streamlines the process significantly. Previously, businesses spent valuable time each month compiling lists manually. With dynamic list filters, this process becomes automated, freeing up time for strategic planning and other essential tasks. Moreover, by providing customers with advance notice of upcoming offers, businesses in industries like salons, aesthetic clinics, and restaurants allow them ample time to plan and schedule appointments or reservations, facilitating non-impulse purchases and enhancing customer satisfaction.

Customers visiting the website and signing up for white paper downloads or demos are indeed valuable. They demonstrate interest in our products/services, even if they don't make an immediate purchase. It's a missed opportunity if we don't capitalize on it, right? But, unfortunately, what often happens is that marketers, in their eagerness to generate leads, resort to spamming these potential leads with a barrage of newsletters. This can lead to them unsubscribing or worse, marking our emails as spam. Ultimately, we end up losing out on a potential lead.

Now, it's not fair to fault the marketers entirely. They're under immense pressure to deliver leads and, until now, have been lacking the right tools to do so effectively. However, Pronnel changes the game with its Dynamic Lists and Automation Sequences. Instead of the traditional approach, consider this scenario: We send out emails to clients with multiple links representing different service offerings. Based on the link clicked, we segment them into different lists. For instance, List 1-A, 1-B, or 1-C. Then, we send personalized emails tailored to their interests. This method not only nurtures leads effectively but also reduces the likelihood of unsubscribes, as clients receive content specifically suited to their preferences.

The possibilities are truly endless with Pronnel. By leveraging these tools, marketers can streamline their lead generation efforts, all while maintaining a friendly and engaging approach.

Traditionally, businesses have relied on static Customer Segments and automated responses, often resulting in ineffective engagement strategies. However, as customer personas evolve over their lifecycle, adapting engagement becomes paramount. Pronnel revolutionizes this process by utilizing signals like web tracking, app usage, email responses, and pricing changes to dynamically create lists. This automation captures crucial details, allowing businesses to deliver personalized engagement communication, ultimately enhancing Customer Retention and profitability.

Imagine a successful SaaS company grappling with retention metrics despite robust Customer Success and Key Accounts efforts. Pronnel steps in with a tailored solution:

1. Ensure all client users are cataloged in Pronnel's Customer database as Clients.
2. Create a segment dubbed \"Customers tending to Attrition,\" identifying markers like helpdesk calls or system activity decline.
3. Automate the identification of at-risk clients and their placement in the \"Customers tending to Attrition\" segment based on activity signals. Further automation highlights client value and intervention opportunities for the Key Accounts team, like tailored training programs or solutions.

Remember, even a 5% increase in retention can yield profits of 25% to 95%. Pronnel empowers businesses to proactively combat customer attrition and drive sustained profitability.

Dynamic Lists are continuously updated based on the criteria you set. Whenever new data entries match the conditions of the list, they are automatically included. Similarly, if an entry no longer meets the criteria, it is removed. This ensures your lists are always current without manual intervention.

While Dynamic Lists are designed to update automatically based on set criteria, you cannot manually add or remove items from them. If you need manual control, consider using Static Lists, which allow you to add or remove items as needed.

Target Lists allow for precise segmentation of your contacts. By targeting specific groups based on behavior, demographics, or other criteria, you can send personalized and relevant emails that increase engagement and conversion rates. This targeted approach reduces the likelihood of unsubscribes and enhances customer satisfaction.

Dynamic Lists can be created using a wide range of filters such as contact attributes, activity history, engagement metrics, and custom fields. This flexibility ensures you can segment your contacts or items in the most meaningful way for your business needs.